Daily Archives: July 14, 2010

Managing by Values


Before writing Beyond, Simon Dolan and friends predicted the fundamental change required in order for us to pull out of the recession – and that is a return to ethical standards in business.  Novel concept.  In Managing by Values, the authors explore why values can position an organization for competitive success. They provide a strategic leadership tool and practical applications to mine market potential.   This book is indicative of why ESADE business school in Barcelona is one of the best.

The book gives a step-by-step implementation guide to working with values in any organizational setting.  A true competitive edge!

Managing by Values: A Corporate Guide to Living, Being Alive, and Making a Living in the 21st Century